RESPA Section 8 and AI-Driven Mortgage Referrals: The Anti-Kickback Architecture for Lead Routing, MSAs, and Co-Marketing
Lead-routing scores, AI co-marketing tools, and pay-per-application platforms have rebuilt the mortgage referral economy in vocabulary that maps very cleanly onto the RESPA Section 8 'thing of value' standard. The posture we put in front of marketing and partnerships so an AI workflow does not produce a 12 CFR 1024.14 finding the next exam catches.